Creating a distinctive digital
identity for the brand
CHALLENGE
Position Silvostyle as a trendy, affordable silver jewellery brand for Gen Z and millennials.
STRATEGY
“Style More, Save More” with influencer partnerships and style-driven content.
RESULTS
3M+ views and 25% engagement boost via Rasha Tandon Thadani collaboration.
30% increase in followers in 3 months.
Strengthened brand as a leading fast fashion silver jewellery choice.
